Intelligent Automation
AI Response Intelligence
Every inbound message — SMS, email, or voicemail transcript — is analyzed by Claude AI in real time. It classifies intent (interested, not interested, wrong number, do-not-contact, question), then responds in your voice using a customizable persona. The leads that matter surface automatically while opt-outs and dead ends are handled without you lifting a finger.
Key Capabilities
Intent Classification
Claude reads every inbound message and classifies it into actionable categories: interested, not interested, wrong number, do-not-contact, question, or callback request. Classification drives automated next steps.
Customizable AI Personas
Define how the AI responds: identity, tone, objective, market knowledge, guidelines, and custom instructions. Each campaign can use a different persona, with a tenant-wide default as fallback.
Persona Playground
Test your AI personas in an interactive sandbox before going live. Same classification engine, same response generation — but in a safe environment with debug tools and system prompt visibility.
Automatic Opt-Out Processing
When the AI detects a do-not-contact intent, it immediately suppresses the contact across all channels, writes to the suppression list, and sends a confirmation. No manual intervention required.
Wrong Number Handling
AI-classified wrong numbers automatically mark the contact as INVALID, preventing future outreach to that number while keeping other contacts on the lead active.
Conversation Context
The AI reads the full conversation thread — not just the latest message — so its responses are contextually aware. It knows what was already discussed and what the seller has already said.
Multi-Channel Support
Works across SMS and email. Inbound SMS replies, email responses (via Resend inbound webhooks), and voicemail transcripts all flow through the same classification pipeline.
Campaign Step Branching
Classification results feed back into the campaign engine. An "interested" reply can trigger a different follow-up sequence than a "question" or "not interested" — campaigns adapt in real time.
Where This Fits in Your Pipeline
AI Response Intelligence sits at the heart of the feedback loop. When campaigns send outreach and sellers reply, this module processes every response, classifies intent, and either responds automatically or surfaces the lead for your attention. It's what turns outbound campaigns into two-way conversations at scale.
Ready to See It in Action?
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