Outreach Automation
Multi-Channel Campaigns
Real estate outreach works best when you meet sellers where they are. LeadTender's campaign engine orchestrates coordinated sequences across six channels — voice calls, SMS, ringless voicemail, email, and direct mail — with intelligent timing, gating, and branching logic that adapts to each lead's responses.
Key Capabilities
Six Outreach Channels
Voice (Retell AI), SMS (Twilio), Ringless Voicemail (Drop Cowboy), Email (Resend), and Direct Mail (Lob) — all managed from a single campaign builder.
Multi-Step Sequences
Design campaign flows with any number of steps, each on its own channel. Set delays between steps, add branching based on dispositions, and build sequences that mirror proven follow-up cadences.
Gate Pipeline
Every outreach attempt passes through a compliance gate pipeline: opt-out check, suppression list, DNC status, lead status, line-type validation, and TCPA call-window enforcement. Nothing sends unless it passes every gate.
A/B Testing
Split-test messaging across campaign steps to find what resonates. Compare response rates across message variants and double down on what works.
Rotation Campaigns
Pool-based rotation campaigns cycle leads through your outreach on a daily schedule. Cross-source recency tracking ensures no lead gets contacted too frequently across campaigns.
Campaign Phone Numbers
Assign dedicated phone numbers per campaign for outbound caller ID. Inbound calls to those numbers route through the three-tier routing system automatically.
Merge Tag Personalization
30+ merge tags (property address, contact name, case number, equity percentage, and more) let you personalize every message. Works across all channels.
Batch Enrollment
Enroll leads in bulk by import batch or skip-trace batch. Filter by status or tag before enrolling. The property enrollment guard ensures no lead gets double-campaigned.
Guided Campaign Wizard
A 7-screen wizard walks you through setup, outreach steps, follow-up timing, inbound routing, response intelligence, compliance gates, and opportunity dispositions.
Where This Fits in Your Pipeline
Campaigns are the engine room of LeadTender. After leads are imported and enriched with skip-trace data, they're enrolled in campaigns. The campaign engine executes each step on schedule, passing results to AI Response Intelligence for classification and automated follow-up. Interested leads surface in your pipeline for manual follow-up and deal closing.
Ready to See It in Action?
Start your free trial and experience the full pipeline.